"What Makes You Different?"
People often ask me "What makes your program different from the other ones out there"
Aside from the fact that we build you a custom Content-to-Client system
One that will bring you 5-10 clients/month on 4 hours of work/week
and the fact that this system has helped 100's of clients build 6 and 7-figure service businesses
The #1 thing that sets us apart is that we focus on THINKING over TACTICS
I want to make sure that you understand the WHY behind everything you are doing
I want to make sure you understand WHY everything works
Because its the WHY that makes you money, not the how.
Any program can go out there and explain how to create content or how to get clients
But our program is the only one that builds you out a custom Content-to-Client system
AND breaks down the psychology behind WHY it works and how to improve it.
Most businesses fail because they do things without proper vetting and thinking.
Imagine that you are building a house and you're told to hammer nails into a board.
You can probably hammer a nail well for an hour or two no problem.
But after the 2nd hour, you start to get bored.
You get complacent.
You start to slack, and you don't hammer the nail with as much care.
As a result, the foundation your house becomes WEAK.
And if an earthquake were to happen in the future, your house would collapse.
VS lets say you know WHY you are hammering the nail.
You understand the benefit of having a strong foundation
AND you know the consequences of NOT having it.
Then, you hammer each nail with precision and care.
You make sure that you are CONSISTENT with your hammering.
You make sure the nails are tight so that you can work towards the bigger picture of your dream home.
And it's the doing of tasks with CONSISTENCY and PRECISION that people struggle with.
They know WHAT they need to do and HOW to do it
But they don't know WHY (and thus question the WHAT and HOW)
It's not about coming up with new strategies and tactics to get clients.
It is about building out the right FOUNDATIONS.
Foundations that can only exist through consistent, deliberate action.
And it's understanding the WHY that gives you CONTEXT to take deliberate action. Consistently.
It's the WHY that allows you to do what you do with more care, attention, and urgency.
You need to know WHY you do things so you can handle even the simplest of tasks with care and intention.
It's about growing DEEPER to allow ourselves to grow TALLER.
And depth starts with changing the way we think and make decisions
Tactics may get you quick results. But it won't get you long-lasting results.
Tactics may make you money, but they won't make you wealth.
This applies when you're creating your 6-figure Service.
When you're creating content.
When you're having conversations.
When you're on sale calls.
Understanding the WHY is what makes you recession-proof.
Tactics get outdated.
Social Media update their algorithms.
New tech and AI changes the way we work and create.
The world is ever-changing.
But the psychology of WHY people buy will always remain the same.
So double down on how to THINK and make GOOD
decisions.
Double down on understanding WHY things work and WHY people buy.
And in doing so, you will be able to:
Stay consistent.
Prevent regression.
Prepare for the indefinite future.